In my line of work as an organizational communications expert, I see many communications professionals inquiring about how to make their internal communication tools more effective. They ask me,
how can I gauge employees’ interest in what is being used in an effort to align those same employees to the organization’s strategy?
Same Old Same Old
Predictably, many companies still communicate with the outside world the same way they did over a decade ago.
I recently spoke to a group of operations managers from manufacturing firms and asked them to list the various ways they communicated internally. What they came back with included a lot of what you would expect: Bulletin boards, LCD scrolling screens, email, phones, newsletters, and of course MEETINGS, MEETINGS and more MEETINGS. Whether they were in the form of shift, stand up, quarterly, annual, informal, leadership, daily production – you name it – those meetings played a central, and costly from a time consumption point of view, part in the communications activities of these operations managers!
Innovation in Internal Communication
There is a better way. PDP is a pioneer in delivering frontline communication in a highly effective way. We differentiate ourselves through:
And we support this assertion by tracking activity.
We track the views on every part of the system providing a way to know what information is being received and what is NOT resonating with employees. This organizational intelligence is at the heart of our solution:
innovative dedicated communication to drive performance improvement
Companies need to know there is an alternative to internal communications which can lead to increased employee engagement. There is a huge need to improve in this area and now there is a solution.
Check us out.
Originally published on 10/21/2011