Interesting dichotomy going on out there as it relates to internal communication (IC) in companies. Contrast social media tools to IC. We personally post when we are “eating a piece of French toast and it reminds me of home.”
Companies on the other hand, have a hard time telling anyone about anything and certainly not in an instantaneous fashion. There is a lot at stake too in this shortcoming. Internal communications done well is a powerful tool to drive profitability.
My entries will weave all over this topic – on ROI, the power of engaging people, the power of engaging the front line, waste related to mis-communication, our company’s experience transforming culture, and many more nuggets offered as your food for thought.
I will keep it short, stupid. Target is less than 175 words. Don’t your eyes glaze over when you see long articles, blog posts, letters, etc? Therefore, I will endeavor to deliver concise, compelling and thoughtful insights on the power of internal communications and its critical function in the workplaces of 2012!
Originally published on 09/09/2011